What is Google Tag Manager
Google Tag Manager is a tool offered by Google that allows you to quickly and easily adjust tracking and marketing automation scripts for website in one centralized place. Google Tag Manager users can set tags or tracking within Google to track guest behavior on their website. To read more about Google Tag Manager, click here.
How do I use Google Tag Manager with BentoBox
You must have a Google Tag Manager account to use Google Tag Manager with BentoBox. It is also recommended that you successfully connect your Google Analytics account to BentoBox before setting up Google Tag Manager.
Google Tag Manager can not be added to your website without the help of a BentoBox support member at this time. After successfully creating your Google Tag Manager account, follow the instructions here and retrieve the Container ID and accompanying code snippet. Lastly, please reach out to [email protected] with the subject: “Adding Google Tag Manager” and include the code snippet you would like added in the body of the email.
What is Google AdWords
Google AdWords is a service that Google offers to businesses to assist with marketing and/or growing their brand through traffic and exposure in Google’s search too. To learn more about success with Google AdWords, read more here.
How do I use Google AdWords with BentoBox
You must have a Google AdWords account to use Google Adwords with BentoBox. Learn more about Google AdWords and how to sign up here. BentoBox also recommends connecting your Google Analytics account to Google AdWords, read more here.
After successfully creating your Google AdWords account, and connecting it to Google Analytics, follow the instructions here to generate the AdWords code snippet that will be used on your site. Please note that BentoBox only supports Page load conversions for AdWords at this point in time. Lastly, please reach out to [email protected] with the subject: “Adding Google AdWords” and include the code snippet you would like added in the body of the email.