What is Google Tag Manager
Google Tag Manager is a tool offered by Google that allows you to quickly and easily adjust tracking and marketing automation scripts for website in one centralized place. Google Tag Manager users can set tags or tracking within Google to track guest behavior on their website. To read more about Google Tag Manager, click here.
How do I use Google Tag Manager with BentoBox
You must have a Google Tag Manager account to use Google Tag Manager with BentoBox. It is also recommended that you successfully connect your Google Analytics account to BentoBox before setting up Google Tag Manager.
Click the following link for steps on how to add Google Tag Manager
What is Google Ads
Google Ads (formerly AdWords) is a service that Google offers to businesses to assist with marketing and/or growing their brand through traffic and exposure in Google’s search too. To learn more about success with Google Ads, read more here.
How do I use Google Ads with BentoBox
You must have a Google Ads account to use Google Ads with BentoBox. Learn more about Google Ads and how to sign up here. BentoBox also recommends connecting your Google Analytics account to Google Ads, read more here.
After successfully creating your Google Ads account, and connecting it to Google Analytics, follow the instructions here to generate the Ads code snippet that will be used on your site. Please note that BentoBox only supports Page load conversions for Ads at this point in time. Lastly, please reach out to firstname.lastname@example.org with the subject: “Adding Google Ads” and include the code snippet you would like added in the body of the email.